Coaching allows you to identify and implement personal solutions to challenging issues or areas of performance. The goal of coaching is to help you reach your full potential and achieve optimal performance. There are different kinds of coaching in the world – in sports there are coaches and personal trainers for athletes; in business and industry, executives often use coaching to improve their performance and output. Some coaches watch you perform and then give you feedback, some coaches are experts you ask for advice, and some coaches set up practice routines and support people in implementing it.

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